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  • Writer's pictureJeremy Imlach

How to Properly Prepare for Investors

Updated: Apr 26, 2022

In this video Argona Partners CEO, Jeremy Imlach, breaks down investor readiness for startup companies.


Hey everyone, Jeremy with Argona, here to talk today about investor readiness, and what investors are going to be looking for on your collateral. First and foremost, has there been a previous investment received and what are the technical business expertise, and any experience with exits within the team? They want to understand that their money is in good hands. Furthermore, they want to understand, is there the ability to pivot? What is the maintenance of a lean business model? What is the corporate structure strategy? Understanding the barriers to entry is also a key piece that investors are looking for along with market validation, marketing strategy, and value proposition. Along with that, we're going to be looking for consistency with product development strategy, development of a target market, and some sort of sales operations identity. They'll also want to understand what's the customer lifetime value. What are the investment terms? What additional funding interests or commitments have there been, and what are the contingencies that they're going to be looking at? With all this information, definitely a lot to go through while you're reviewing and creating your capital. We have a pitch deck scorecard through Argona Partners. Please check that out, submit your pitch decks. We have a whole proprietary ranking and grading system that we go through, (to) give you all the feedback that we can to help you improve your pitches and accelerate your fundraising efforts. 🚨 Have a question you want answered? Submit it here: https://bit.ly/3Fc5nnf


Investor Prep Resources

How to Properly Prepare for Investors

Three Biggest Red Flags Investors See

What Investors Mean By 'More Traction'

Finding The Right Investor For Your Company

How To Show Traction to Investors

How Long should It Take To Raise Capital?

Does Being Self Funded Look Bad To Investors?

What Time Of Year Should Your Raise Capital?

Getting Investors Interested In Your Product

Growth Strategy Resources

How to Launch Your First Product As A Startup

How to Get Your First Customer As A Startup

How to Find The Ideal CoFounder For Your Startup

Market Strategy for a SaaS Startup

The Most Overlooked Steps By Pre-Seed Startups

Digital Marketing Tips For Emerging Businesses in 2022

Top 3 Biggest Struggles Business Face Starting Out

When To Outsource Tasks On A Bootstrap Budget

Mistakes To Avoid When Starting Or Maintaining A Small Business

How To Find Your Marketing Niche

Resources For Entrepreneurs

Top Business Markets to Invest in 2022

Which Markets Performed Best For Investors in 2021

Top Startup Markets To Pay Attention to in 2022

Tips To Fund Small Business in 2022

Make Your Sales Pitch Not Sound So Forceful

Understanding The Design Thinking Market

How To Be An Invincible Entrepreneur

Three Qualities Of A Successful Entrepreneur

Three Daily Habits of Successful Entrepreneurs

The Key To Scalable Growth: Knowing Your Worth

Top Seven CEO Priorities

Curating Passion Into Experience

Fast Failing, Succeeding Faster

Top Misconceptions About Entrepreneurship

Why We Started Argona Partners: Helping Entrepreneurs

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