SoundSpace is a dynamic shift in the music economy. A shared studio space catered to artists of all skill levels that are looking for a more cost-effective way to connect, rehearse, and record with their local community. Sharing a professional space fosters healthy collaboration amongst musicians while providing top-tier resources and more capabilities than a traditional studio recording outfit.​ This includes development programs and opportunities that empower local artists in and out of the studio
SoundSpace is an internal Argona startup. External musical expertise has been provided and fused with in-house branding, management & fundraising. Design Thinking-inspired feedback, focus groups, and Lean model testing has allowed SoundSpace to facilitate and advocate for local music like never before. SoundSpace represents the best parts of operations management, strategy, and marketing that Argona has to offer.