• Jeremy Imlach

How To Find Your Marketing Niche - Argona AMA

Updated: Apr 26

In this video Argona Partners CEO, Jeremy Imlach details how one can find and target their marketing niche.


If you have a question, submit to Team@ArgonaPartners.com



Jeremy:


“So the best way to really understand your marketing niche or your market niche, is to involve yourself with the market and start collecting feedback. Um, marketing is all about testing, right? So you want to really develop hypotheses and test those hypotheses, use the scientific method. Um, and then you can adjust your hypothesis based on that data that you collect. Um, you can always build off of assumptions through secondary data. But the most powerful content that you're going to be able to generate is through referral and user generated content. And so otherwise what you're going to be doing is kind of running these random acts of marketing to try to understand what sticks, and so that can typically be pretty timely and costly. The key here to remember, is that through user generated content and referral content, you can really start to skip those steps and develop brand trust.”


Investor Prep Resources

How to Properly Prepare for Investors

Three Biggest Red Flags Investors See

What Investors Mean By 'More Traction'

Finding The Right Investor For Your Company

How To Show Traction to Investors

How Long should It Take To Raise Capital?

Does Being Self Funded Look Bad To Investors?

What Time Of Year Should Your Raise Capital?

Getting Investors Interested In Your Product

Growth Strategy Resources

How to Launch Your First Product As A Startup

How to Get Your First Customer As A Startup

How to Find The Ideal CoFounder For Your Startup

Market Strategy for a SaaS Startup

The Most Overlooked Steps By Pre-Seed Startups

Digital Marketing Tips For Emerging Businesses in 2022

Top 3 Biggest Struggles Business Face Starting Out

When To Outsource Tasks On A Bootstrap Budget

Mistakes To Avoid When Starting Or Maintaining A Small Business

How To Find Your Marketing Niche

Resources For Entrepreneurs

Top Business Markets to Invest in 2022

Which Markets Performed Best For Investors in 2021

Top Startup Markets To Pay Attention to in 2022

Tips To Fund Small Business in 2022

Make Your Sales Pitch Not Sound So Forceful

Understanding The Design Thinking Market

How To Be An Invincible Entrepreneur

Three Qualities Of A Successful Entrepreneur

Three Daily Habits of Successful Entrepreneurs

The Key To Scalable Growth: Knowing Your Worth

Top Seven CEO Priorities

Curating Passion Into Experience

Fast Failing, Succeeding Faster

Top Misconceptions About Entrepreneurship

Why We Started Argona Partners: Helping Entrepreneurs

91 views0 comments