Our Services

Our services are grounded in three fundamental silos:

Marketing, Operational Analysis, and Executive Strategy.

For any growing business, it’s important that each

of these branches has a finely-tuned system of processes in place. 

 

However, establishing these systems takes immense time and effort,

as business processes must be subjected to frequent experimentation and iteration--putting pressure on valuable resources that your team cannot afford to waste. 

 

Fortunately, our skilled expertise team excels in rapid iteration and agile optimization, saving your team time and resources so that you can focus on the greater vision of your business. 

 

Our marketing, operational analysis, and executive strategy services are described in further detail below: 

 

Marketing

Marketing experts estimate that most Americans are exposed to around 4,000 to 10,000 advertisements in a day.  While marketing functions as the voice of your business, growing companies often struggle to distinguish themselves from the unrelenting racket of the market. 

 

By partnering with Argona, we’ll help you craft compelling, visionary stories that capture the heart of your audience and encapsulate the principal mission and values of your business. Furthermore, you’ll gain exclusive access to an array of our premier services, including but not limited to:

 

 

Operational Analysis

Here are Argona Partners, our consultants serve as agile teachers, providing you with first-rate expertise in the Lean Startup and Design Thinking methodology that guides our systems-building process. 

 

Our practical and efficient approach helps you build critical foundations for your business, streamlining processes through experimental automation and as-needed calibration. Below is a brief list of some of our services related to operational analysis:

 

 

Executive Strategy

Our executive team at Argona Partners has over 50 years of combined experience in M&A and business strategy, while our senior consultants have spent over 10 years in successful agile and lean consulting management. Collectively, they have raised over $500 million dollars in investor capital for our partners since the consulting agency’s founding. 

 

By selecting Argona Partners, you’ll gain access to our full suite of executive expertise, setting your business up for lifelong success. Here are some of the services we offer in executive strategy:

 

                   

 

 

What makes our approach unique? 

Our framework for business success is steeped in the fundamentals of Lean Startup theory, which emphasizes three critical values of innovation: rapid iteration through experimentation, high-touch interaction with customers, and the principal value of validated learning above all. 

 

By focusing on rapid iteration through experimentation, Argona helps you avoid the propensity for waste, preserving your startup’s most valuable resources for strategic, targeted growth. Through high-touch engagement with customers, we help you procure immediate and comprehensive feedback, allowing you to leverage these advantages against your primary competitors in the market. Finally, the principal value of validated learning above all cultivates an environment of unlimited creativity within your business, promoting cross-functional collaboration and bolstering your team’s abilities. 

What does our end-to-end engagement process look like?

 

 


 

 


  • Key Performance Indicator Development

  • Business Development

  • Full-Scale SWOT Analysis

  • Business Intelligence Reporting and Analytics

  • Brand Architectural Development

  • Market Research and Strategy

  • Logo/creative development

  • Full-scope brand analysis

  • Market definition analysis

  • Consumer insight intelligence

  • Channel choice and optimization

  • Competitive analysis

  • Campaign development, implementation, & management

  • Digital branding

  • User experience analysis

  • Tools automation

  • Brand positioning

PHASE IV - MANAGEMENT
The strategy does not end at the launch of the brand. We are committed to maintaining the success of launch ~or~ re-positioning in order to gain momentum towards success. 

  • Services within this phase are similar to the roll out phase, but for long-term management of success without worry. 

    • User Experience Insight and Management

    • Strategic Agility and Optimization of strategy 

    • Re-positioning / strategic brand changes / relations, etc. 

    • Cost Reduction 

    • Risk assessment / Reduction 

    • Structural Resource Management

    • Performance Analytics 

    • Consumer Insight Research and Analysis

    • Long-term Digital Optimizations (SEO, etc.)

  • Executive Development

  • Strategic Planning, Execution, and Management

  • Corporate Culture Development

  • World-Class Training from Seasoned Executive Management Professionals

PHASE II - STRATEGY

Services within this phase include: 

  • Campaign(s) creation 

  • Communication Strategy

  • Channel choice and optimization 

  • Pricing strategy

  • Strength/Weakness/Opportunity/Threats Analysis

  • Consumer Insight Research and Analysis

  • Viable Goal Planning and Management

  • Implementation Plan 

  • Internal Staffing Structure and Financial Plan 

  • User Experience of your brand from beginning to end.

  • Collateral plan and content creation mapping. 

  • Marketing Plan

  • How the brand will set and achieve goals. Explicit planning of allocation of resources. Strategies are not limited to a singular campaign.

PHASE I - IDEATION
Through this process, a brand is created based on the true value-proposition, identity, and purpose of the company. There are 3 Milestones to set yourself apart: 

  • Aesthetics: such as logo and digital presence 

  • Administrative: what the brand is communicating 

  • Positioning: how the brand is perceived among clients and competition within the market

Services within this phase include: 

  • Situational Analysis / Product-Market Fit Research 

  • Competitive Analysis 

  • Target Market Research

  • Administrative assistance in Executive decisions.

  • Determination of company Engine of Growth 

  • Value proposition

  • Logo / Promotional creation / Design 

  • Branded Digital Presence + Initial Optimizations (SEO, etc) 

  • Operational and Business Consulting (Plan and ProForma)

PHASE III - ROLL-OUT
The strategy is executed and emphasis is laid on achieving the goals. Launching the brand utilizing campaign and implementation strategies. How to implement your system so your collateral turns leads into sales seamlessly. Milestones will be based on goals specific to Phase II.

  • Services within this phase include: 

    • Goal Management 

    • Channel Management 

    • Structural Resource Management

    • Performance Analytics 

    • Consumer Insight Research and Analysis 

    • Business Development Consultation

    • Sales Channels, Training, and Consulting 

    • Target Lead Optimization Channels, Training, and Consulting 

    • Collateral Channels, Training, and Consulting

 

  • Engine of Growth Determination and Assistance

  • Investment Discovery

  • Strategic Gap Analysis

  • Executive Level Interim Role

  • Legal Liability

  • Recruitment Pipeline Development

  • Mergers and Acquisitions

  • Business Model Framework

  • Operation Efficiency

  • Process Validation

  • Defining Business Model

  • Viable Goal Planning

  • Revenue Cycle Development, and Management Implementation

  • Business Documentation

  • Financial Analysis

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